The Blockchain Reggae Invasion Continues with GRAMMY Winning Reggae Royalty Morgan Heritage and Bondly Finance!

Forj
6 min readMay 7, 2021

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Coming off of a historic, sold-out limited-edition NFT sale, GRAMMY-winning Jamaican reggae band Morgan Heritage and Bondly, premiere NFT solutions provider that empowers the next generation of NFT creators, continue to lead the reggae invasion of the blockchain world. With Bondly’s innovative technology, the iconic Reggie group is to launch a much anticipated pre-sale event on May 7 that includes NFTs bundled with their new album Legacy, plus exclusive merchandise and giveaways worth more than $10,000. There will only be 500 of each NFT song available for pre-sale starting at
10:00 AM EST on Friday May 7. Morgan Heritage Gold NFT Bundles will be sold through their NFT store.

As the group prepares to present its legacy to the crypto community, they have now turned their focus to their fan base. To ensure they are a part of the digital revolution taking place around the world, the group has put together an essential package of music, merchandise and prizes that every fan needs. These highly desirable Gold NFT bundles include a digital download of the new Morgan Heritage album Legacy a day before global release, plus Gold NFT from Bondly Finance, automatic eligibility for a chance to be 1 of 15 lucky winners to participate in over $10,000 in prizes which include a $100 Amazon Gift Card, a Vizio 50" TV with a PS5 and a MacBook Pro 13” 256 GB, as well as free VIP Access to the Legacy Live Stream Virtual Concert, 2 VIP tickets and VIP experience for every token holder to 1 Morgan Heritage concert anywhere in the world (excluding festivals) with a few minutes to hang out with the group, and a Morgan Heritage x Bondly swag that includes an autographed Legacy album poster.

This partnership released its first NFT offerings on April 17th and all three sold out in less than two hours. That event paired rare digital art with world-class reggae music, meaning fans and NFT collectors alike were able to prove ownership of these items through the blockchain. By taking this approach, Morgan Heritage became one of the most popular groups to release songs as Non-Fungible Tokens (NFTs) prior to releasing on any other platforms, as well as becoming the first Reggae artists in history to do so.

Bondly CEO Brandon Smith says, “We’re proud to continue developing unique NFTs for Morgan Heritage and its global fan base, so they continue to expand their engagement and NFT market value simultaneously. We’re committed to supporting Morgan Heritage bring their music to dedicated fans while introducing it to new audiences through this new technology.

Morgan Heritage add, “The combination of music and technology is more relevant today than ever. We’re excited about what the future holds not just for Reggae music but entertainment on a whole. As we saw the internet change the world, we believe the blockchain will again change the world and it’s important to us that our fans are not only aware but are involved as early as possible”

This is another historic moment in the fast and exciting world of NFTs that brings together the worlds of reggae and blockchain technology thanks to this exclusive collaboration between Morgan Heritage and Bondly.

Who is Morgan Heritage?

Grateful for innumerable achievements, awards, and honors such as GRAMMY wins, and nominations for best Reggae Album, Gramps, Peetah, and Mr. Mojo are the holy trinity comprising the iconic culturally driven family band Morgan Heritage, which has bridged continents and styles of Reggae with their latest offering. The group has amassed over 36 million streams on their top tracks and has charted on numerous occasions. As leaders and trendsetters, Morgan Heritage are known worldwide for their riveting stage presence and exciting showmanship. So it comes to no surprise that the Royal Family of Reggae has once again broken new ground by being the first to bring Reggae music to the blockchain. Their loyal fanbase and exemplary work ethic has helped the group perform their music on stages globally from Africa to Europe, across the Caribbean to North and South America.

What NFTs Will Morgan Heritage Be Selling?

Bondly continues their partnership with Morgan Heritage to release Gold Legacy NFT Bundles. The utility and perks grow with each bundle you buy. In addition to the utility and perks all bundles come with, there will also be a giveaway of over $10,000 in prizes. Everyone that buys one bundle will automatically be eligible and the prizes increase in value for those that buy more than one. Morgan Heritage will be releasing three NFTs, each paired with full songs from their Legacy album which will be released on May 28th. The album not only covers the groups illustrious career but also takes you on a musical journey that spans 60 years of Jamaican music and its evolution throughout. Artist such as the most recent GRAMMY winner for Best Reggae album and their belated uncle Toots Hibbert from Toots and The Maytals, Ziggy Marley, Stephen Marley, Shaggy, Beres Hammond, Rebelution, Bounty Killer, Chronixx, J Boog, SOJA, Diamond Platnumz, Stonebwoy and Patoranking just to name a few.

How can I Purchase Morgan Heritage NFT’s?

Morgan Heritage Gold NFT Bundles will be sold through their NFT Store at https://morgan-heritage-nft-store.myshopify.com/

There will only be 500 of each song NFT available for pre-sale at 10AM EDT on Friday May 7th, 2021.

When Will the Sale go Down?

The pre-sale will start Friday, May 7th at 10AM EST.

Digitally Remastered Song, “I’m Coming Home”: 500 Gold Legacy NFT Bundles Total

Price Per NFT Bundle: $249.99

Digitally Remastered Song, “Wanna Be Loved” ft Eric Rachmany: 500 Gold Legacy NFT Bundles Total

Price Per NFT Bundle: $249.99

Digitally Remastered Song, “Sunday Morning”: 500 Gold Legacy NFT Bundles Total

Price Per NFT Bundle: $249.99

What Utility Do These Gold NFT Bundles Hold?

  1. The Legacy Album Digital Download a day before the album is released.
  2. Gold NFT from Bondly Finance.
  3. Automatic eligibility for a chance to be 1 of 15 lucky winners to participate in over $10,000 in prizes which include a $100 Amazon Gift Card, a Vizio 50" TV with a PS5 and a MacBook Pro 13” 256 GB
  4. Automatically receive free VIP Access to the Legacy Live Stream Virtual Concert.
  5. 2 VIP tickets and VIP experience for every token holder to 1 MH concert anywhere in the world not including festivals on our next tour which includes a few minutes to hang out with the group.
  6. MH x Bondly swag that includes an autographed Legacy album poster.

Be sure to hop to Morgan Heritage’s NFT Store at 10 a.m. EDT on Friday May 7th to partake in this epic Reggae NFT launch!

Are you ready?

About Bondly

Bondly is an interoperable, transparent, and portable swap protocol designed to revolutionize traditional escrow methods and make everyone into their own digital marketplace. Our family of trust-enabling DeFi products is designed to be a part of everyday buying and selling activities, giving peace of mind for swap or online purchases. Our product BondProtect is a DeFi enabled eCommerce gateway specializing in integrating into your favorite online marketplaces very simply and easily with no integration fees, just staking tokens.

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